Week 05

 WEEKLY LECTURE | 01-03 February 2021



This week we are having a short lecture on the topic "pitching".  Why pitching? Pitching is to pitch about the purpose of the project and poses the problem that the project aims to solve. It means to pitch your idea to someone and offer ideas for consideration. It may be someone who is in your organization, boss, or client. (Forsyth, n.d.) Pitching includes understanding who is the user personas that visits your website and knowing how they went through the website. How do the projects works and how to approach people?  It is important to pitch the features and focus of the project. Where would this project be distributed and the timeline of the project? 

The pitching presentation slides must be simple and clear for the audience to understand the whole idea of the project. Keeping it short and uses analogies to back up the point that you are making. To have a better starting point use a strong introduction or vision to let the audience have an idea of what is the project about before going into details. Showing the problem that you would want to solve and offer solutions to the problem. Differentiating the product from its competitors would help to increase its value in the market. 

In conclusion, I have understood how to prepare to pitch presentation slides for the ideas of the project. This practices would be a great help for me in the future. There are a lot of times where the designer would have to pitch their ideas to their clients. In order for the clients to have a better understanding of the ideas and to see if the ideas would need to improved base on the client comment. 


 PROJECT PROGRESS |
After correcting the user scenario I have done the user flow and information architecture. User flow is the path that is taken by the user persona on a website to complete a task. The user flow takes them from the entry point through a set of steps towards the goals, such as to purchase a product. (User Flow, 2021) Collecting data on each step in the user flow would allow me to evaluate how the users navigate through the sales funnel.  

Then, information Architecture is a focus structural design of shared information environments. It is organised, structured, and labelling content in an effective and sustainable way. The goal is to help users find information and complete their goals. 

User Flow

Information Architecture
The structural design of the website let me understand how the websites work and what content page needed. Structuring the websites helps the users to find and process the information that they needed. 


Further Research (Gamification)
Furthermore, I had also done some further research on VR gamification. This is to helps me understand more about VR gamification. 

Further Research on Gamification by ABBY LIEW MAY XING on Scribd




Reference:
Forsyth, P., n.d. Successful pitching for business in a week. US: The McGraw-Hill Companies,Inc.

Optimizely. 2021. User Flow. [online] Available at: <https://www.optimizely.com/optimization-glossary/user-flow/#:~:text=User%20flow%20is%20the%20path,such%20as%20purchasing%20a%20product.> [Accessed 13 February 2021].


eLearning Industry. 2021. Gamification And VR Case Study - eLearning Industry. [online] Available at: <https://elearningindustry.com/case-study-deploying-gamification-and-vr-in-active-shooter-training-course> [Accessed 24 February 2021].

The Star Online. 2021. Immerse in excitement of virtual street food fest. [online] Available at: <https://www.thestar.com.my/metro/metro-news/2020/11/05/immerse-in-excitement-of-virtual-street-food-fest> [Accessed 24 February 2021].

Comments

Post a Comment

Popular posts from this blog

Week 17

Image
  PROJECT PROGRESS   | 26-28 April 2021 This week, I had complete prototype 02 and also started to do the presentation slides. After that, I have also completed the project prototype documentation. There, I have listed out what I have learned throughout the prototype that I had created.  Project Prototype Documentation I have also done the documentation of the prototype, the documentation is for documenting the prototype process that I had done. This, I had also documented the things that I learned from the prototype that I created.  3029MAPA CW1 Prototype Documentation by ABBY LIEW MAY XING on Scribd Presentation Slide Presentation slides that I had prepared. Final Presentation Slides_ABBY LIEW_002T4120 by ABBY LIEW MAY XING on Scribd
Read more

Week 14

Image
  PROJECT PROGRESS   | 05-07 April 2021 This week, I would be continuing working on the VR Game and also sketches of the character storyboard. In the progress of building the food festival, I have noticed that the environment is a bit empty. Therefore, I have started placing tree from the free asset store. It is to make the environment closer to nature. The food festival will be held in a park where people from all around the world would enjoy a sunny day with a clean environment. Why is it a park? It is because the park has lots of tree and grass surrounding the environment and when in the colour blind world the colour of green and red would appear as yellow and blue. This would allow the players to experience what it looks like in a world without green and red.   VR Working Progress Image 01 Image 02 Image 03 To solve the lighting on the right of the food stalls, I have decided to lower down the wall and also work on the entry of the food festival.  Image 04 ...
Read more

Week 16

Image
   PROJECT PROGRESS   | 19-21 April 2021 This week, I will be working on the VR Game progress, high fidelity prototype 01, high fidelity prototype 02, character bubble speech and button design. I have researched the button design before started on designing the button. Moving on, I have also done some experimenting on the bubble speech to let the audience have the mood to play the game. To add the character story inside, I have done some character animation at the beginning of the VR Game to create excitement for the audience.  VR Working Progress Character Button / Speech bubble  Game Button Research by ABBY LIEW MAY XING on Scribd High Fidelity Prototype 01 High Fidelity Prototype 02                   
Read more